{"id":471,"date":"2022-10-11T22:23:23","date_gmt":"2022-10-12T02:23:23","guid":{"rendered":"https:\/\/gagnontech.org\/rebranding-is-it-management-programs-the-case-of-business-technology-management-btm-in-canada\/"},"modified":"2023-07-23T14:37:53","modified_gmt":"2023-07-23T18:37:53","slug":"rebranding-is-it-management-programs-the-case-of-business-technology-management-btm-in-canada","status":"publish","type":"post","link":"https:\/\/gagnontech.org\/fr\/rebranding-is-it-management-programs-the-case-of-business-technology-management-btm-in-canada\/","title":{"rendered":"Changement de marque des programmes de gestion SI\/TI: Le cas de la gestion des technologies d&rsquo;affaires au Canada"},"content":{"rendered":"\n<p>St\u00e9phane Gagnon, (2022), \u00ab&nbsp;<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\"><strong>Rebranding IS\/IT Management Programs: The Case of Business Technology Management (BTM) in Canada<\/strong><\/mark> \u00bb, EDSIG Conference on Computing Education (<a href=\"https:\/\/iscap-edsig.org\/edsigcon\/\">EDSIGCON<\/a>), Clearwater Beach, Florida, Nov. 2-5, 2022; <a href=\"https:\/\/proc.iscap.info\/2022\/\">Proceedings published by ISCAP-EDSIG<\/a>.<\/p>\n\n\n\n<p><strong>R\u00e9sum\u00e9 : <\/strong>Au cours de la derni\u00e8re d\u00e9cennie, une initiative conjointe industrie-universit\u00e9 a \u00e9t\u00e9 lanc\u00e9e au Canada pour : revitaliser l&rsquo;int\u00e9r\u00eat pour la profession des SI\/TI, assurer la pertinence de la pratique et combler le manque de talents dans les rangs de la direction. Cela a conduit \u00e0 un ensemble de r\u00e9sultats d&rsquo;apprentissage et de crit\u00e8res d&rsquo;accr\u00e9ditation pour aider les \u00e9coles \u00e0 aligner les programmes sur les exigences de l&rsquo;industrie. Par cons\u00e9quent, plusieurs programmes de premier cycle en gestion des SI\/TI au Canada ont \u00e9t\u00e9 rebaptis\u00e9s Gestion des technologies d&rsquo;affaires (GTA), ou Business Technology Management (BTM). Cette revue de litt\u00e9rature pr\u00e9sente les pr\u00e9misses de cette initiative et les m\u00e9rites d&rsquo;une strat\u00e9gie de rebranding pour faire grandir la profession. Trois facettes sont abord\u00e9es. Premi\u00e8rement, la profession IS\/IT \u00e9tant de plus en plus diversifi\u00e9e, la strat\u00e9gie de rebranding est pr\u00e9sent\u00e9e comme une option valable pour aider \u00e0 attirer les individus les plus talentueux vers les postes de direction. Deuxi\u00e8mement, puisque la plupart des sp\u00e9cialisations professionnelles ont d\u00e9velopp\u00e9 un corpus formel de connaissances (BOK), leur diversit\u00e9 et leur manque d&rsquo;int\u00e9gration sont analys\u00e9s du point de vue des processus de gestion des talents (TM). Troisi\u00e8mement, compte tenu de l&rsquo;int\u00e9r\u00eat d&rsquo;unifier tous les m\u00e9tiers SI\/IT au sein d&rsquo;un m\u00eame m\u00e9tier de Digital Leadership, des solutions sont propos\u00e9es pour d\u00e9velopper un nouveau langage commun permettant d&rsquo;int\u00e9grer les r\u00e9f\u00e9rentiels et d&rsquo;accompagner les professionnels dans leur \u00e9volution de carri\u00e8re.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>St\u00e9phane Gagnon, (2022), \u00ab&nbsp;Rebranding IS\/IT Management Programs: The Case of Business Technology Management (BTM) in Canada \u00bb, EDSIG Conference on Computing Education (EDSIGCON), Clearwater Beach, Florida, Nov. 2-5, 2022; Proceedings published by ISCAP-EDSIG. R\u00e9sum\u00e9 : Au cours de la derni\u00e8re d\u00e9cennie, une initiative conjointe industrie-universit\u00e9 a \u00e9t\u00e9 lanc\u00e9e au Canada pour : revitaliser l&rsquo;int\u00e9r\u00eat pour<span class=\"post-excerpt-end\">&hellip;<\/span><\/p>\n<p class=\"more-link\"><a href=\"https:\/\/gagnontech.org\/fr\/rebranding-is-it-management-programs-the-case-of-business-technology-management-btm-in-canada\/\" class=\"themebutton\">Lire la suite<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[55,30],"tags":[],"class_list":["post-471","post","type-post","status-publish","format-standard","hentry","category-leadership-fr","category-publications-fr"],"_links":{"self":[{"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/posts\/471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/comments?post=471"}],"version-history":[{"count":10,"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/posts\/471\/revisions"}],"predecessor-version":[{"id":486,"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/posts\/471\/revisions\/486"}],"wp:attachment":[{"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/media?parent=471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/categories?post=471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gagnontech.org\/fr\/wp-json\/wp\/v2\/tags?post=471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}